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Semiotics perception towards designing users' intuitive web user interface

a study on interface signs

Muhammad Nazrul Islam

pp. 139-155

Web interface signs (e.g., navigational link, button, image, command affordance, thumbnails, etc.) are complicated as well as crucial elements of web user interfaces. Interface signs act as a means of users' interaction and communication artifacts with a web application. Designing intuitive interface signs contributes to improve the users' understanding, satisfaction, communicability of web interfaces, and the like. Sign design principles are semiotics by nature; since semiotics is the doctrine of signs. Therefore, the fundamental objective of this study was to reveal the features of user intuitive interface signs for boosting web usability from a semiotics point of view. In order to achieve this research goal, a systematic empirical study was conducted on 404 web signs and revealed a number of semiotics considerations for designing user intuitive web interface signs to improve applications' usability.

Publication details

DOI: 10.1007/978-3-642-33244-9_10

Full citation:

Nazrul Islam, M. (2012)., Semiotics perception towards designing users' intuitive web user interface: a study on interface signs, in H. Rahman, A. Mesquita, I. Ramos & B. Pernici (eds.), Knowledge and technologies in innovative information systems, Dordrecht, Springer, pp. 139-155.

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